How To Start a Fashion Blog: 3 Social Media Tips

Written by Deepak Bhagat, In
Marketing,
Published On
March 30, 2022

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How many of you grew up playing dress-up? Maybe you loved the dresses or perhaps it was the costume jewelry that was exciting. Or maybe your favorite fashion items were the heels and bags. All of these most likely contributed to your love of fashion as a child. Now that you’re grown, you’re still inspired by fashion.

Recently, you’ve been feeling inspired about starting a fashion blog. That’s great! You can make a blog for just about anything. First, you just need to figure out the fashion you plan to showcase and then get all set up. You could be showcasing slim fit jeans women’s styles or the best women’s jeans to wear on a busy day. Or maybe you can simply choose to show off your everyday wear.

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Top 3 Social Media Tips On How To Start A Fashion Blog

Check out these three social media tips to help you get started

  • Equipment and Tools

Before you go too far, you’re going to need all of the right equipment to set up your blog and then promote it on social media. Of course, you will need the fashion items you intend to showcase, but there is more to creating quality content.

Your main attraction is the blog. This is going to be where you put the pen to paper and share your insights. However, you’re going to need to make that blog something that can be shared elsewhere, and you need your content to be good. Consider tying in social media like Instagram, Snapchat, Facebook, and even YouTube.

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You need great lighting, perhaps even a ring light setup. You need a good background and high-quality photo and recording equipment. If you decide to make a podcast or YouTube channel related to your blog, be sure to have a shotgun mic or similar microphone for the best way to get optimal sound. You don’t want any unwanted noise or distractions in your videos. And don’t forget you also need a great computer. After all, that’s where most of your work will be performed.

  • Promote and Collaborate

Social media is an awesome place to share your blog and, in turn, bring in more potential customers. You create your blog, attach it to a website or a blogging site, then you share. When you post to social media platforms, promote the blog like crazy. Share the link or share a tidbit of information. Make the readers seeing your social media want to know more and click on the blog itself.

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If you plan to sell any of your fashion finds, you could also create a website. Tie the blog to your website and highlight things that you have available in your shop.

On social media, see if you can find other people to collaborate with. This is just one more way that you can promote your blog on social media platforms.

  • Create Quality Content

As you tie your fashion blog into social media, just know that you don’t have to make everything specific to your blog. You just want them to connect in some way. And you can create a social media posting for a simple tip or design that you highlighted in your blog. All of your content to social media needs to be high-quality.

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You should be consistent with your content and your quality. But even though you are using social media to enhance the reach of your blog, you can integrate other things into social. Try something like encouraging quotes related to fashion or maybe even fashion jokes on occasion.

One of the cool things about social platforms is that you get to create your own style and presence. You just want to make sure that you are consistent and sharing quality content.

Final Thoughts

When you’re ready to start your fashion blog, these tips will help you along the way. Keep in mind there are several tools out there that you can use to your advantage. Find what works for you then stick with it. Don’t forget to be unique and genuine with your content.

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